Today we welcome Matthias Hollwich, principal and founder of New York architecture firm HWKN.

Learn about the inception of HWKN and it's growth, how Architizer led to a deep understanding of how media and publishing relate to the world of running an architectural practice, and so much more.

Matthias gives us insights on how he approaches working with developer clients in order to deliver innovative solutions in a competitive commercial environment, what it's like to balance having a Research & Development arm in the company, along with other entrepreneurial activities.

Matthias Hollwich is not just a great architect, but an entrepreneur, published author, and co-founder of Architizer.com.

He has worked for a number of internationally acclaimed architectural firms and urban design studios, including design of the McCormick Tribune Campus Center at the Illinois Institute of Technology, the Dutch Embassy in Berlin, and Casa da Musica in Porto.

Enjoy this inspiring episode and let us know what you think.

THIS WEEK'S RESOURCES:

Matthias Hollwich LinkedIn: https://www.linkedin.com/in/matthias-hollwich-91859b/

HWKN Website: https://hwkn.com/

Matthias Hollwich Instagram: https://www.instagram.com/hollwich/

► Feedback? Email us at podcast@businessofarchitecture.com

► Access your free training at http://SmartPracticeMethod.com/

► If you want to speak directly to our advisors, book a call at https://www.businessofarchitecture.com/call

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For more free tools and resources for running a profitable, impactful, and fulfilling practice, connect with me on:

Facebook: https://www.facebook.com/groups/businessofarchitecture

Instagram: https://www.instagram.com/enoch.sears/

Website: https://www.businessofarchitecture.com/

Twitter: https://twitter.com/BusinessofArch

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Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com

Download the FREE Architecture Firm Marketing Process Flowchart video here: http://freearchitectgift.com

Come to my next live, in-person event: https://www.businessofarchitecture.com/live

Carpe Diem!

Why is it so common to give away free work in the architecture industry?

Doctors don't work for free. Attorneys don’t work for free.

Yet it has become so common in the architecture industry to give away work for free, that many clients now expect it.

Today I speak with Bryon McCartney of Archmark. As a graphic designer by training, Bryon runs a branding and communications agency for architectural practices.

In this episode you’ll discover Archmark's 3 “Rs” of getting better Recognition, increasing your practice’s Reputation, and building significant Relationships.

We also discuss the root causes of why we feel pressured to give away free work, and strategies to overcome this trend.

To see more of what Archmark can do for you, visit https://www.archmark.co/.

► Feedback? Email us at podcast@businessofarchitecture.com

► Access your free training at http://SmartPracticeMethod.com/

► If you want to speak directly to our advisors, book a call at https://www.businessofarchitecture.com/call

► Subscribe to my YouTube Channel for updates: https://www.youtube.com/c/BusinessofArchitecture

*******

For more free tools and resources for running a profitable, impactful, and fulfilling practice, connect with me on:

Facebook: https://www.facebook.com/groups/businessofarchitecture

Instagram: https://www.instagram.com/enoch.sears/

Website: https://www.businessofarchitecture.com/

Twitter: https://twitter.com/BusinessofArch

Podcast: http://www.businessofarchitecture.com/podcast

iTunes: https://podcasts.apple.com/us/podcast/business-architecture-podcast/id588987926

Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast

*******

Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com

Download the FREE Architecture Firm Marketing Process Flowchart video here: http://freearchitectgift.com

Come to my next live, in-person event: https://www.businessofarchitecture.com/live

Carpe Diem!

Have you ever been in a place you felt you weren't supposed to be within your career or business? Or like you're not doing what you feel like you're supposed to be doing?

I certainly have. It's easy to get caught in this, to keep doing what you're doing, ignoring that voice inside, fearing the risk.

Yet listening to our fear keeps us small, it keeps the world from getting the gift we could be giving.

Architect Ibrahim Greenidge came to this place in his career, where he decided he needed to make a shift.

In today's episode, you'll discover how Greenidge started his practice and grew it to a team of five. Greenidge shares his number one challenge running an architectural practice today and the three top principles that have been his guiding stars for success.

Greenidge is the co-founder of BOLT Architecture, a Brooklyn-based architectural practice.

In 2017, he was appointed to serve as President of the New York Coalition of Black Architects. He won the 2015 Jumaane Stewart Recognition Award, his designs have been featured in the UN's Remembering Slavery Exhibit as well as the Center for Architecture's "Say It Loud: Distinguished Black Designers of New York Coalition of Black Architects". In 2017, Greenidge was acknowledged among the Top 20 Distinguished Minority Architects and Designers by Architizer.

► Feedback? Email us at podcast@businessofarchitecture.com

► Access your free training at http://SmartPracticeMethod.com/

► If you want to speak directly to our advisors, book a call at https://www.businessofarchitecture.com/call

► Subscribe to my YouTube Channel for updates: https://www.youtube.com/c/BusinessofArchitecture

*******

For more free tools and resources for running a profitable, impactful, and fulfilling practice, connect with me on:

Facebook: https://www.facebook.com/groups/businessofarchitecture

Instagram: https://www.instagram.com/enoch.sears/

Website: https://www.businessofarchitecture.com/ Twitter: https://twitter.com/BusinessofArch

Podcast: http://www.businessofarchitecture.com/podcast iTunes: https://podcasts.apple.com/us/podcast/business-architecture-podcast/id588987926

Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast

*******

Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com

Download the FREE Architecture Firm Marketing Process Flowchart video here: http://freearchitectgift.com

Come to my next live, in-person event: https://www.businessofarchitecture.com/live

Carpe Diem!

With the right strategy and context, your approach to social media presence can do much more than show off your design. Enoch Sears and Bryan Toepfer discuss timeless principles for using social media in a business context for your architectural firm.

Bryan is the Principal Architect for TOEPFER Architecture, an Architecture firm specializing in Residential Architecture and Virtual Reality. He has authored two books, “Contractors CANNOT Build Your House,” and “Six Months Now, ARCHITECT for Life.” He is an Assistant Professor at Alfred State College and has served as the Director of Education for the AIA Rochester Board of Directors. His passion is to help anyone understand the world of Architecture.

He can be reached at btoepfer@toepferarchitecture.

Social Media for Architects by Enoch Sears is available at https://bit.ly/3ypnFBl.

► Feedback? Email us at podcast@businessofarchitecture.com

► Access your free training at http://SmartPracticeMethod.com/

► If you want to speak directly to our advisors, book a call at https://www.businessofarchitecture.com/call

► Subscribe to my YouTube Channel for updates: https://www.youtube.com/c/BusinessofArchitecture

*******

For more free tools and resources for running a profitable, impactful, and fulfilling practice, connect with me on:

Facebook: https://www.facebook.com/groups/businessofarchitecture

Instagram: https://www.instagram.com/enoch.sears/

Website: https://www.businessofarchitecture.com/

Twitter: https://twitter.com/BusinessofArch

Podcast: http://www.businessofarchitecture.com/podcast

iTunes: https://podcasts.apple.com/us/podcast/business-architecture-podcast/id588987926

Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast

*******

Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com

Download the FREE Architecture Firm Marketing Process Flowchart video here: http://freearchitectgift.com

Come to my next live, in-person event: https://www.businessofarchitecture.com/live

Carpe Diem!