Business of Architecture Podcast
Discover strategies, tips and secrets for running a fun, flexible and profitable architecture practice. The focus here is simple: discussion of ways for architects to create a dream architecture practice: design what you want, when you want, and get paid well for it.

Joining us today is the Co-Managing Principal of Gensler's Southeast Region, Kenneth P. Baker.

In addition to co-managing the southeast region and being on the Gensler Management Committee, Ken Baker is considered a global expert on workplace design and planning, having designed more than 10 million square fee of corporate headquarters and offices for law firms and financial institutions around the world.

If Gensler's Southeast Region where ranked separately from Genlser, it would be one of the 10 largest firms in the US, to give you a sense of the size and responsibility of this position.

In today's episode, you'll hear about the challenges and opportunities of moving from a design role into a management role.

You'll also discover what you can do to grow within an organization and externally with your clients.

And Ken's secret sauce for building successful, long term relationships and delivering great value to clients.

 

Discover little-known secrets for using video to make an impact for your architecture firm.

Direct download: ep-190-Designer-Executive-Conversation-Kenneth-Baker.mp3
Category:general -- posted at: 12:03pm PDT

Welcome back to another value-packed episode of the Business of Architecture Show!

Today is the second part of my interview with author, speaker and sales consultatnt John Livesay.

John Livesay is a top sales expert and funding strategist. He hosts the Successful Pitch Podcast with investors from around the world and he is the author of the book The Successful Pitch: Conversations on Going From Invisible to Investable.

In today's episode, you'll discover the 5 Steps to Successful Sales in Architecture.

You'll discover:

  • The key selling skill anyone can master
  • An effective alternative to the "hard-close" sell
  • An easy way to make the dreaded cold-call
  • How to use storytelling to weed out clients who aren't a fit
Direct download: Ep189-Successful-Sales-Architecture-John-Livesay.mp3
Category:general -- posted at: 8:44am PDT

John Livesay is a top sales expert and funding strategist. He hosts the Successful Pitch Podcast with investors from around the world and he is the author of the book The Successful Pitch: Conversations on Going From Invisible to Investable.

On today's episode of the Business of Architecture show you'll discover how to present yourself and your services in a compelling way that persuades and influences your prospective and current clients.

You'll also discover:

  • How to tell stories that captivate people and turn them into fans
  • 3 simple steps you can use today to improve your confidence
  • The 4 elements of a "sticky story" that your current and future clients remember
Direct download: Ep188-Ask-Get-Yes-John-Livesay.mp3
Category:general -- posted at: 6:40am PDT

Today is part 2 of my interview with Hilari Weinstein, the president of High Impact Communications. Hilari Weinstein is the author of 2 books, Selection Success and More Selection Success.

In today's episode you'll discover powerful tips for becoming a better communicator, something Hilari calls "high-impact communication."

You'll also discover:

  • The critical mistake we make about how we come across to others
  • An effective 'confidence hack' for introverts
  • 3 tips for giving a client-getting presentation
  • 4 tips for winning your next RFP
Direct download: ep187-High-Impact_Communication-Hilari-Weinstein.mp3
Category:general -- posted at: 12:27pm PDT

1