Business of Architecture Podcast (Marketing)
Discover strategies, tips and secrets for running a fun, flexible and profitable architecture practice. The focus here is simple: discussion of ways for architects to create a dream architecture practice: design what you want, when you want, and get paid well for it.

Pamela Durkin, ASID, LEED AP, has quite the trifecta of expertise as an Interior Designer, Business Coach, and Marketing Consultant.

With 30 years of experience running her own Florida based practice, she has earned her some very hard-won business lessons, some of which she shares with us on this episode.

She knows how to be magnetic in attracting ideal clients, not simply waiting around for them to show up.

Her program "In Demand DESIGNER" fuels her mission to empower other designers do the same: create businesses they love and magnetize their dream clients.

Check out her book Elevate on Amazon, where she goes into much more depth around today's topics.

 

THIS WEEK'S RESOURCES:

Pamela's LinkedIn: https://www.linkedin.com/in/pamdurkin/

Pamela's Instagram: https://www.instagram.com/pameladurkin

Pamela's Website: https://pamela-durkin.com/

Pamela's book Elevate: https://www.amazon.com/Elevate-design-business-basement-Penthouse/dp/1080736301/ref=sr_1_1?crid=3514Q456LIPUD&keywords=elevate+pamela+durkin&qid=1659059902&sprefix=elevate+pamela+durkin%2Caps%2C141&sr=8-1

 

► Feedback? Email us at podcast@businessofarchitecture.com

► Access your free training at http://SmartPracticeMethod.com/

► If you want to speak directly to our advisors, book a call at https://www.businessofarchitecture.com/call

► Subscribe to my YouTube Channel for updates: https://www.youtube.com/c/BusinessofArchitecture

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For more free tools and resources for running a profitable, impactful, and fulfilling practice, connect with me on:

Facebook: https://www.facebook.com/groups/businessofarchitecture

Instagram: https://www.instagram.com/enoch.sears/

Website: https://www.businessofarchitecture.com/

Twitter: https://twitter.com/BusinessofArch

Podcast: http://www.businessofarchitecture.com/podcast

iTunes: https://podcasts.apple.com/us/podcast/business-architecture-podcast/id588987926

Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast

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Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com

Download the FREE Architecture Firm Marketing Process Flowchart video here: http://freearchitectgift.com

Carpe Diem!

Direct download: BOA_-_Podcast_424_-_Pamela_Durkin_-_Final.mp3
Category:Marketing -- posted at: 6:00am PDT

Struggle getting paid what you're worth? Today Ivan Lares from Sea Level Media explains why inbound marketing can be profitable your firm and how it helps your clients see the value of working with your firm. This is the second half of our interview.

In this episode you’ll discover:

  • The big blogging mistake that firms make which turns clients away and what to do instead
  • The #1 thing that clients want from your firm right now (Hint: It’s NOT the lowest price!)
  • The most important inbound marketing tactic for small firms to attract new clients without spending a dime

Download the Architecture Firm Profit Map at: http://freearchitectgift.com

 

Direct download: ep171-inbound-marketing-architecture-firms-ivan-lares.mp3
Category:Marketing -- posted at: 10:00pm PDT

Today we speak with Ivan Lares, the CEO of Sea Level Media about content and inbound marketing for architecture firms.

In today's show you'll discover:

  • The dramatic shift that is happening in the way that clients find and vette architecture firms
  • What inbound marketing is and how to make it work for your architecture firm
  • The four types of content you'll want to focus on if your firm is doing content marketing

Download the Architecture Firm Profit Map at: http://freearchitectgift.com

Direct download: ep170-inbound-content-marketing-architects.mp3
Category:Marketing -- posted at: 2:22pm PDT

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